In the bustling neighborhood of South Philly, a new culinary gem has emerged, and it's got foodies and locals alike lining up for a taste. Schmaltz, a breakfast and lunch café, has hit the scene with a unique twist on classic Jewish cuisine, and it's already making waves.
A Breakfast Sandwich with a Twist
The brainchild of Jeremy Asch and Abby Armstrong, Schmaltz was born out of a simple desire for a good breakfast sandwich close to home. And what they created is nothing short of delicious. The signature sandwich features an oniony potato pancake, a slow-baked egg, and a Philadelphia accent with Tallarico's hoagie spread blended with seasoned mayo. It's a fusion of flavors that's sure to satisfy any craving.
More Than Just a Bagel Shop
One thing that immediately stands out about Schmaltz is its deliberate departure from the typical Jewish restaurant stereotype. While bagels are a beloved staple, Asch believes there's so much more to explore. Schmaltz offers a carefully curated menu that showcases the diverse flavors of Ashkenazi and Eastern European cuisine. From cheese blintzes to latkes, each dish is a celebration of cultural heritage.
A Casual Counter with a Community Focus
Schmaltz is not your typical full-scale Jewish deli. Instead, it's a cozy counter where neighbors can gather for a quick bite. The opening menu is intentionally small, allowing the team to focus on quality and detail. And while bagels may be absent, the menu offers a range of delicious alternatives, including a shawarma-spiced chicken salad sandwich and roasted beet salad.
A Team with a Passion for Food and Community
Behind every great restaurant is a dedicated team, and Schmaltz is no exception. Asch, Armstrong, and chef Sam Chertock bring a wealth of experience and a shared passion for food and community. Asch's background in clinical research and professional cooking, Armstrong's investment and operations expertise, and Chertock's extensive restaurant résumé all come together to create a unique and welcoming space.
A Name with Meaning
The name Schmaltz may raise a few eyebrows, but for Asch, it's not about making a political statement. It's a playful nod to their cultural heritage and a way to celebrate the richness of Jewish cuisine. Despite initial concerns, the response from the community has been overwhelmingly positive, and Schmaltz has become a beloved addition to the neighborhood.
A Neighborhood Investment
For Asch and Armstrong, Schmaltz is more than just a restaurant; it's an investment in their community. By buying the building and opening their café, they aim to nourish and support the neighborhood they call home. It's a beautiful example of how a business can become an integral part of a community, fostering connections and creating a sense of belonging.
Conclusion
Schmaltz is a testament to the power of passion, community, and delicious food. It's a place where neighbors can gather, enjoy a unique dining experience, and feel a sense of belonging. So, if you're ever in South Philly, be sure to stop by Schmaltz and indulge in a breakfast sandwich that's sure to become a local legend.